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Marketing Made Easy
Being A Great Salesperson
Sales 101: Being Persuasive
The Colors On Your Website Matter
Change Your Thinking - Get What You Want!
Retailers Forum Magazine Awarded Best of 2020
Using A Home Equity Line for Business Financing
Getting Organized As A New Business Operator
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Protect Your Intellectual Property
New start-ups and business owners are often caught up in the day-to-day running of the business. From the perspective of n... More
IS RUDE CUSTOMER SERVICE RUINING YOUR BUSINESS? TAKE THIS QUIZ.
Have you ever thought about how much rudeness may be affecting your bottom line? What is the cost to your company when you or the people who represent you lack proper manners? Do you know how many clients are turned off by employees who would rather carry on a conversation with each other than with the person who came to purchase your servic... More
WRITING FOR AND ABOUT YOUR BUSINESS
There are several ways to simplify the writing process. One of the quickest and most easily adaptable ways is to create and follow a simple outline for all of your business writing.While you don’t need a detailed, four-page outline that encompasses every point you want to make or every theory you purport, a simple outline can a... More
Does Your Merchant Account Stink?
One of my students today actually called my phone going absolutely nuts because he had a dispute from one of his long-term students.   Instea... More
PROTECTING YOUR CORPORATE NAME FROM INFRINGEMENT
Imagine this: you want to sell widgets, and you’ve chosen the perfect name for your brand new widget business. You’ve made the name original and yet homey, easy to say, hard to forget, and you’ve checked databases everywhere to make sure that nobody else thought of it first. You’ve invested vast sums of money in marke... More
Why Bother With Twitter?
Why bother with Twitter?   If you run a wholesale merchandise business or ... More
Launching Your Business
You have heard this many times before but we all need to be doing more launches! And I can honestly say I have done more than enough launches that have failed. Which in the... More