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TOP MISTAKES SALESPEOPLE MAKE
Question: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps. Based on my experience as a media trainer, the most common ones include: 1. Misunderstanding the Media. Too many spokespeople confuse PR opportunities with free adv... More
The Power of Testimonials
Including testimonials on your web site and in your marketing material is a great way to establish trust with your potential customers and boost your credibility.   Givi... More
USING A FACTOR TO MANAGE ACCOUNTS RECEIVABLE FOR YOUR SMALL BUSINESS
Invoice factoring companies can provide immediate, short-term funds for companies that are unable to obtain a traditional bank loan. Financing from traditional banks generally requires commercial borrowers to have two years in business and showing a profit. Banks tend to favor loans secured by tangible assets like machinery, inventory, equip... More
Marketing Your Business Made Simple
Let me tell you an important story about modern day entrepreneurship. If you can master two skills, then you will be successful. With only 2 skills you can start almost any business on earth... More
MANAGING SMALL PROJECTS, NOT AS EASY AS YOU WOULD THINK
Some people think that managing small projects is easier than managing big projects. They are right, unless the economies of the scale require you to managing a number of these small projects at the same time. In that case, handling a small project is lot harder than handling a big project. Small projects even though mostly overloo... More
Why You Don't Get The Sale
Two or three years ago, I read that a Solopreneur consultant's main competition is not another Solopreneur consultant who provides similar services. The real competit... More
MOM-PRENEURS CAN ENJOY THE SUMMER WITH THEIR FAMILIES!
Summer is right around the corner. Warmer weather is here.  Kids will be on Summer vacation. Many families will be enjoying family vacations. Are you one of them? One of the main reasons we start our Mompreneur business is to have more time and money to enjoy a freedom lifestyle and do what we want to do, when we want to do it. Summer i... More