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Social Media - The Holy Grail
Social media is enough to make any Marketing VP think they’ve found the Promised Land. Online global communities with easy access, no cost to participate and literally millions of people... More
Setting Goals For More Sales
It's unlikely that any successful person or company operates without goals. They may have one giant or lofty goal. They may have a series of smaller goals leading up to the ultimate achievement but ... More
FREE Is A Magic Word!
In every ad campaign, there is one thing that the marketer expects from the readers to get them to respond to the ad. If not, then the marketing campaign is considered a failure. ... More
Getting Buyers to BUY!
Make it a no-brainer for your customers to buy NOW and boost your sales!   Consider offering something extra in order to close the deal on the spot. Estee Lauder introduc... More
Tips for Successful Retailing
The latest research from the national enterprise campaign has shown positive signs that the retailing industry is beginning to finally emerge from the economic downturn. This shows there are more e... More
Mobile Marketing Increases Sales
2018 is the year where marketers and advertisers finally wake up to the potential of the mobile phone as a marketing tool. The market is growing rapidly and is ... More
10 Signs Your Boss Is Insecure!
We’ve all worked with bosses who are insecure about their abilities. They will not tell you why they are insecure, but the signs are evident. Working for a manager who lacks confidence is difficul... More
How To Spend Your Tax Return
Tax season is a headache for most people, and small business owners are no exception. In fact, nearly six out of 10 small business owners in America say taxes are one of the top factors affecting their success, accord... More
Retailing Trends to Watch
Here are a few predictions based on consumer behaviors, technology trends, security breaches, and holiday mishaps experienced in retailing last year.  ... More
Marketing Your Own Clothing Brand
As the founder and owner of my own clothing brand, I'll explain some of the more successful strategies I've applied.   1. Examine ot... More