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Is Your Website Useless?
Why do service professionals put up a website? When I ask ... More
Setting Your Prices
As with everything, it does not take rocket science to get this righ... More
ASD Marketweek Summer Cancelled
ASD Marketweek has just shared the below announcement with update on the summer show:   Unfortunately, due to the COVID-19 related closure of the Las Veg... More
Best Email Practices
I am sure you have been innundated with hundreds if not thousands of emails during this coronavirus outbreak. While they are well meaning there are just so many ways to show you how to wa... More
Naming Your Company
Selecting a name for your new business is not easy. A name does more than identify your company. It tells... More
Is Your Website Useless?
Why do service professionals put up a website? When I ask this question of my students and clients, I always get some version of the answer "Because everyone has one these days. You need ... More
Set Up Successful eBay Business
Step 1: Identify your market. Take a while to sit and watch for what sells and what doesn't o... More
Customer Service Equals Loyalty
All customers want and expect superior customer service, and it is all too important that we give it to them. Otherwise, our competition will.... More
Control Your Marketing Costs
As a business owner, every dollar you spend is a dollar right out of your pocket. This affects your profit margin and revenues. This can be especially difficult if it comes at ... More
Get Your Customers Talking
Before we can sell our products to our prospective customers, we must first get to know them and their needs. The best way to do this is to get them talking. ... More