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WHAT ARE YOU DOING WITH ALL OF YOUR PAST EBAY CUSTOMERS?
If you’ve been selling on eBay for some time, you probably have a list with a few hundred or even a few thousand customers. Have you done anything to market to these customers?   It’s been said that obtaining a new customer can cost over 5 times what it cost to keep an existing customer. You’ve inv... More
Should You Outsource?
Outsourcing, outsourcing and more outsourcing, it seems that this has become the buzzword in business circles. So why does everyone want to outsource their busines... More
Conquering Fears of Selling
It pays to be a Confident Salesperson, and you are worth every penny! Over 100,000 people in the United States of America become new millionaires every single year for the past... More
READ THIS BEFORE YOU ENTER INTO A LEASE AGREEMENT FOR YOUR STORE
Who Pays When Operating Expenses Increase? Expense escalations are relevant when the landlord is paying a base level of expenses and when the tenant is paying expenses. With a typical gross lease, the landlord pays all expenses and the tenant pays expenses in excess of a base level. (Gross leases are atypical for ... More
5 TIPS TO DEAL WITH THE STRESSES OF INTERNET MARKETING
Internet marketers are no different from their offline counterparts insofar as they too are dealing with stress. In fact in many ways for anybody who works online the need to manage stress is even more important because of the lack of physical activity and human contact.   Here are 5 tips for anybody w... More
Why You Don't Get The Sale
Two or three years ago, I read that a Solopreneur consultant's main competition is not another Solopreneur consultant who provides similar services. The real competit... More
Weathering The Storm. Helping Your Small Business Through This Tough Economy.
As independent retailers we are being bombarded with bad news every which way we turn. It’s on the news, in the newspapers and yes, folks, right in our own stores! Many of the articles I have read lately have not addressed the downturn as it has affected our industry. Many small businesses can weather a storm as long as it isn’t ... More